Skip to content
Celebrate all the mums in your life with 10% off frames & lenses
Free Shipping
  • Fast Domestic & International Delivery*
  • Online Order Tracking + Secure Service with Leading Delivery Companies
  • Free Shipping for orders over $99
More Info >
Lenses Included
We offer basic 1.50 index lenses included on all prescription eyeglasses. We provide opportunities to upgrade and add features during checkout. We make shopping online for your glasses simple, efficient and safe.
Best Price Guarantee
  • If you find a lower price online within 14 days of purchase, we will BEAT IT by AUD2!!
  • Email customerservice@visiondirect.com.au with the URL
  • Subject to our offer guidelines and conditions.
100 Day Returns
  • Full Refund & Exchanges Within 100 Days
  • Click here to get 2 Year Warranty on ALL Sunglasses & Eyeglasses
  • 2 Year Warranty on ALL Prescription Eyewear
  • 3 Month Warranty on ALL Contact Lenses
More Info >
Health Rebate
  • Claim rebate on prescription sunglasses, prescription eyeglasses or contact lenses
  • Vision Direct is a recognized online optical provider by Medibank and Bupa
  • Click for more info about our health fund partners
More Info >
Ask our optical dispensers
We have qualified optical dispensers available to answer your questions and help you choose lenses and frames. Click here to get in touch with one of our optical dispensers.
1-800-958-277
  • Available Mon-Fri, from 9AM - 6PM AEST
Help
Get Started
  • How to Buy Online
  • Virtual Try-On
  • How to Get my PD
  • Lens Scanner
  • Ask our optical dispensers
  • Reading Your Prescription
  • Lens Hub
  • Aftercare Guides
Service
  • FAQs
  • Email us
  • Live Chat
  • 1-800-958-277
  • Meet our optical experts
  • Help Center
  • Returns
  • Warranty
  • Shipping
Track my order
SBG Logo SBG Logo
Glasses
Sunglasses
Lenses
Brands
Contacts
Sale
  • Women's Glasses
  • Men's Glasses
  • Kid's Glasses
  • New Arrivals
  • Best Sellers
  • Blue Light Blocking Glasses
  • $12 Prescription Glasses
  • Sale
Popular Shapes
  • Oval

    Oval
  • Rectangle

    Rectangle
  • Browline

    Browline
  • Square

    Square
  • Round

    Round
  • Wayfarer

    Wayfarer
  • Cat Eye

    Cat Eye
  • Pilot

    Pilot
Popular Frame Types
  • Full Rim

    Full Rim
  • Semi Rim

    Semi Rim
  • Rimless

    Rimless
  • Insert

    Insert
Virtual Try On
Virtual Try-On

Try on over 8,000 frames virtually

  • Women's Sunglasses
  • Men's Sunglasses
  • Kid's Sunglasses
  • New Arrivals
  • Best Sellers
  • Sale
Popular Shapes
  • Pilot

    Pilot
  • Wayfarer

    Wayfarer
  • Oval

    Oval
  • Square

    Square
  • Cat Eye

    Cat Eye
  • Wraparound

    Wraparound
  • Round

    Round
  • Browline

    Browline
Rayban Tom Ford
Oakley Shop All
Sports
Sports

Sunglasses for all sporting activities.

Polarised
Polarised

Reduce glare when most needed

Virtual Try-On
Virtual Try-On

See how a frame will look in seconds.

  • Single Vision Glasses
  • Transitions®
  • Prescription Sunglasses
  • Reading Glasses
  • zFORT® Blue Light Glasses
  • Reglazing Service
  • Get your Pupillary Distance
Blue Light
Lens Hub

Discover our lens types

Clarity
Multifocal Lenses

Three prescription strengths in one lens

Lens Scanner
Lens Scanner

Scan to find your prescription

  • SmartBuy Collection
  • Ray-Ban
  • Tom Ford
  • Oakley
  • Carrera
  • Prada
  • Gucci
  • Polaroid
  • Nike
  • Versace
  • Persol
  • Guess
  • Burberry
  • Arise Collective
  • Isabel Marant
  • BOSS
Luxury Gaming
  • SmartBuy Collection
  • Ray-Ban
  • Tom Ford
  • Oakley
  • Carrera
  • Prada
  • Gucci
  • Polaroid
  • Nike
  • Versace
  • Persol
  • Guess
  • Burberry
  • Arise Collective
  • Isabel Marant
  • BOSS
Eco Performance
Frequency
  • Daily
  • Weekly
  • Monthly
Lens Type
  • Silicone Hydrogel Lenses
  • Spherical Lenses
  • Toric Lenses
  • Multifocal Lenses
  • Coloured Contact Lenses
  • Acuvue Contact Lenses
  • Air Optix Contact Lenses
  • Biofinity Contact Lenses
  • Clariti Contact Lenses
  • MyDay Contact Lenses
  • Proclear Contact Lenses
Save more
Clearance Clearance Sale
Sunglasses Eyeglasses
Flash sale Designer Outlet
Sunglasses Eyeglasses
Coupons Deal

Track Order

Category Archives: Blog

Brand Spotlight: Tom Ford

Tom Ford

Discover the rich history of the Tom Ford brand, including its renowned eyewear collection tailored for both women and men.

Posted byklaudiaMay 9, 2024May 9, 2024Posted inBlog, Brand SpotlightLeave a comment on Brand Spotlight: Tom Ford

Summer Trend: Olympic Eyewear

Female athlete sailing wearing polarised lenses

We all have our eyes on this year’s Olympians. This is the eyewear we’re expecting to see at the 2024 Summer Olympics!

Posted bycharlotteMay 6, 2024Posted inBlog, Trending NowLeave a comment on Summer Trend: Olympic Eyewear

Mother’s Day Gift Guide

mother, daughter and granddaughters on couch

This Mother’s Day, gift eyewear to let her know how much you appreciate her. These are our favourite styles!

Posted byisabellaApril 17, 2024April 17, 2024Posted inBlog, Trending NowLeave a comment on Mother’s Day Gift Guide

Brand Spotlight: Prada

Prada Logo

Discover the captivating history, impeccable quality and timeless iconic designs from Prada in our exclusive brand spotlight.

Posted bycharlotteApril 10, 2024April 10, 2024Posted inBlog, Brand SpotlightLeave a comment on Brand Spotlight: Prada

Sustainable Eyewear Choices for Earth Day

woman wearing blue sunglasses smiling

Celebrate Earth Day with Vision Direct by choosing stylish, sustainable eyewear that supports environmental and social causes.

Posted byemmaMarch 27, 2024November 12, 2024Posted inTrending NowLeave a comment on Sustainable Eyewear Choices for Earth Day

Brand Spotlight: Tiffany & Co.

Tiffany Co Eyewear

Discover the timeless elegance of Tiffany & Co. eyewear, where iconic design meets luxury craftsmanship.

Posted bycharlotteMarch 19, 2024March 21, 2025Posted inBlog, Brand SpotlightLeave a comment on Brand Spotlight: Tiffany & Co.

Brand Spotlight: Oakley

Oakley glasses on car roof

Learn all about the history of the Oakley brand, its innovative technologies and the styles their glasses have to offer.

Posted byisabellaMarch 5, 2024March 5, 2024Posted inBlog, Brand SpotlightLeave a comment on Brand Spotlight: Oakley

Brand Spotlight: Gucci

Gucci eyewear is as sophisticated as the brand itself. Read on to find out more about Gucci and Gucci’s eyewear collections.

Posted byclaireMarch 1, 2024March 1, 2024Posted inBrand SpotlightLeave a comment on Brand Spotlight: Gucci

Red Carpet-Worthy Eyewear for Award Season

Delve into the eyewear trends taking over this year’s award season.

Posted bykushlaFebruary 29, 2024February 29, 2024Posted inBlog, Trending NowLeave a comment on Red Carpet-Worthy Eyewear for Award Season

Charting the Rise of Clear Frame Glasses

girl posing wearing clear frame oversized glasses

Clear-frame glasses have evolved from a niche trend to a mainstream staple, marking them as the next timeless choice in eyewear fashion.

Posted byemmaFebruary 29, 2024February 29, 2024Posted inTrending NowLeave a comment on Charting the Rise of Clear Frame Glasses

Posts pagination

Newer posts 1 … 7 8 9 10 11 … 19 Older posts
Connect with us
Connect with us

Sign up to our newsletter

Join for exclusive offers & discounts!

Please enter valid email address
My Order
Get in Touch with Us

Track My Order

Returns

Warranty

Shipping Information

FAQ

Email

Live Chat Support

Available 24/7

Ask our optical dispensers

Call Toll Free 1-800-958-277

Available Mon-Fri, from 9AM - 6PM AEST

Shop All
  • All Eyeglasses
  • All Sunglasses
  • All Men's Eyeglasses
  • All Women's Eyeglasses
  • All Kids' Eyeglasses
  • Virtual Try-On
  • Shop By Colour
  • Eyewear Trends
Shop
  • Progressive Glasses
  • Single Vision Glasses
  • Reading Glasses
  • Blue Light Blocking Glasses
  • Photochromic Glasses
  • Asian Fit Glasses
  • Folding Frames
  • Clip-On Sets
  • Prescription Sunglasses
  • Sports
  • Polarised Sunglasses
  • Ski Goggles
  • Contact Lenses
  • Affordable Glasses
  • Recycled Sunglasses
Great Deals
  • Limited Time Deals
  • Warehouse Clearance
  • Frames under $20
  • Student Discount
  • Coupons & Discounts
Programs
  • Affiliate Program
  • Refer a Friend
  • Health Rebate
  • Reglazing Service
  • Military Discount
About Us
  • About Us
  • Our Blog
  • Careers
  • We Care
  • Eyes on the Future
  • SBGClub
  • Authenticity
  • Best Price Guarantee
  • Newsroom
  • Meet our optical experts
Learn
  • Aftercare Guides
  • Optical Centre
  • How to Buy Glasses Online
  • How to Read Your Prescription
  • Lens Hub
  • Lens Index & Material Guide
  • How to Get your PD
  • zFORT© Blue Light Glasses
  • Best Eyeglasses For Your Face Shape
  • How to Measure your Frame Size
  • Arise HD Prescription Lenses
  • Prescription Lens Scanner
  • What are Transitions® Lenses?
  • Lens Coatings
Shop All
  • All Eyeglasses
  • All Sunglasses
  • All Men's Eyeglasses
  • All Women's Eyeglasses
  • All Kids' Eyeglasses
  • Virtual Try-On
  • Shop By Colour
  • Eyewear Trends
Great Deals
  • Limited Time Deals
  • Warehouse Clearance
  • Frames under $20
  • Student Discount
  • Coupons & Discounts
Shop
  • Progressive Glasses
  • Single Vision Glasses
  • Reading Glasses
  • Blue Light Blocking Glasses
  • Photochromic Glasses
  • Asian Fit Glasses
  • Folding Frames
  • Clip-On Sets
  • Prescription Sunglasses
  • Sports
  • Polarised Sunglasses
  • Contact Lenses
  • Affordable Glasses
  • Recycled Sunglasses
Learn
  • Aftercare Guides
  • Optical Centre
  • How to Buy Glasses Online
  • How to Read Your Prescription
  • Lens Hub
  • Lens Index & Material Guide
  • How to Get your PD
  • zFORT© Blue Light Glasses
  • Best Eyeglasses For Your Face Shape
  • How to Measure your Frame Size
  • Arise HD Prescription Lenses
  • Prescription Lens Scanner
  • What are Transitions® Lenses?
  • Lens Coatings
About Us
  • About Us
  • Our Blog
  • Careers
  • We Care
  • Eyes on the Future
  • SBGClub
  • Authenticity
  • Best Price Guarantee
  • Newsroom
  • Meet our optical experts
Programs
  • Affiliate Program
  • Refer a Friend
  • Health Rebate
  • Reglazing Service
  • Military Discount
Transitions Ray Ban certified
Oakley Badge
Etnia Barcelona
Trustpilot
Comodo
We Accept
visamastercardamerican-expressvisa-debitmastercard-debitdiscoverafterpaypaypalapple_paygoogle_pay

Vision Direct™, part of the SmartBuyGlasses™ Optical Group, is a leading independent retailer of the world’s best designer eyewear since 2006 and is not owned by or affiliated with the brands it sells unless stated otherwise. All trademarks and brand names shown on our pages are the property of their respective companies which retain all rights.

  • Terms & Conditions
  • Privacy Policy
  • Cookie Policy
  • Sitemap
  • Your Privacy Choices

SmartBuyGlasses™ Group Copyright © All Rights Reserved

Switch Country/Language:
Country Selector - View the world map
  • Terms & Conditions
  • Privacy Policy
  • Cookie Policy
  • Sitemap
  • Your Privacy Choices

SmartBuyGlasses™ Group Copyright © All Rights Reserved

Loading...
New
  • Lens Scanner
  • Virtual Try-On
  • Newsletter
  • Contact